What’s In a Name? A Rose is a Rose by any other name, right?  Maybe, but when all somebody has is your name you better say it loud and clear.

A good domain name is memorable.  No need to memorize it, it just sticks.

A good domain name is short in spelling. Keep it under ten letters if possible. It’s easier to remeber and spell that way. Typing a short name is easier and the visitor feels better.

A good domain name has the dot com suffix if possible. Dot com is popular and familiar. Visitors write the suffix dot com when they forget a suffix.

A good domain name is read and accepted by visitors from different countries, races and religions.

A good domain name has a nice sound. It is easy to pronounce.

A good domain name uses only letters if possible. It shouldn’t contain hyphens or numbers if possible.

A good domain name contains repeated syllables for a better sound.

A good domain name is descriptive, it reflects your message.

A good domain name contains keywords.

A good domain name is brandable to your unique business name.

Beam Me Up Scotty,
Arthur Browning